Acceptable Use Policy

Acceptable Use Policy

Last updated: 2026-07-11

This acceptable use policy applies to the website, products and services offered under the brand WAAPI, operated by WAAPI (“we”, “us”, “our”). By accessing or using our services you agree to this acceptable use policy. If you do not agree, please discontinue use of the services.

1. Golden rule

Message only people who have consented to hear from you, about things they consented to, with a working way to opt out. You must honour opt-outs immediately.

2. Prohibited content & conduct

  • Spam or unsolicited bulk messaging of any kind, or use of purchased/scraped contact lists.
  • Illegal content or activity — including content prohibited under Rule 3(1)(b) of the Indian IT Rules, 2021 (defamatory, obscene, invasive of privacy, harmful to children, misleading, or threatening public order).
  • Fraud, phishing, impersonation, or misleading sender identities.
  • Restricted goods and services prohibited by the connected channel’s commerce policies (e.g. weapons, drugs, gambling where unlicensed).
  • Malware distribution, attempts to probe or breach the platform’s security, or abuse of rate limits.
  • Reselling access without authorisation, or using the platform to build a competing service.

3. Channel rules

You must also comply with each connected channel’s own terms — for WhatsApp, the WhatsApp Business Messaging Policy and Commerce Policy published by Meta. Channel providers may independently restrict your numbers or accounts; such actions are outside our control.

4. Enforcement

We may throttle, suspend or terminate accounts that violate this policy — immediately and without refund for serious violations. We cooperate with lawful requests from authorities.

5. Reporting abuse

To report abuse of our platform, contact us using the details below with evidence (message samples, sender, timestamps).

Governing law & jurisdiction

This document is governed by the laws of India. For operators in India this includes the Information Technology Act, 2000, the Digital Personal Data Protection Act, 2023 (DPDP Act) and the Consumer Protection Act, 2019. Where we serve customers in other jurisdictions, we honour applicable local requirements including the EU/UK General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) to the extent they apply. Courts at our registered place of business have exclusive jurisdiction, subject to any non-waivable consumer rights in your country of residence.

Contact us

WAAPI is operated by WAAPI. For any questions about this document, contact us: